SEO Jobs with Go To Australia
Job Brief: We’re seeking an SEO/SEM expert to oversee all search engine optimization and marketing activities. The ideal candidate will manage SEO strategies, and work to increase rankings across major search networks.
Responsibilities:
- Conduct tests, analyze data, and identify trends to maximize ROI in paid search campaigns.
- Track, report, and analyze website analytics.
- Optimize copy and landing pages for search engine marketing.
- Perform ongoing keyword research and optimization.
- Implement SEO recommendations and develop link building strategies.
- Collaborate with development, editorial, and marketing teams to drive SEO efforts.
- Recommend changes to website architecture, content, and linking to improve SEO positions.
Requirements and Skills:
- Proven experience in SEO.
- Experience managing PPC campaigns across Google, Yahoo, and Bing.
- Understanding of performance marketing, conversion, and online customer acquisition.
- Proficiency in website analytics tools (e.g., Google Analytics).
- Working knowledge of HTML, CSS, and JavaScript.
- Understanding of ranking factors and search engine algorithms.
- Up-to-date with the latest trends and best practices in SEO.
This description outlines the key responsibilities and qualifications needed for the role, ensuring that potential candidates have a clear understanding of what is expected.